From our work
Language switcher, translated content, hreflang SEO. Reach foreign markets without building a second website. Google shows the right version to the right people.
Try it yourself
Switch the language and watch the right-hand side. The visitor sees the text change, but for Google the URL, title, description and hreflang have to change too. When that does not happen, the search engine mixes the versions up or does not show one of them at all.
What the visitor sees
Handmade wooden bowls
Ash and walnut, turned by hand. No two are alike.
from €89 Order nowWhat Google sees
The demo runs on a fictional woodturning studio. The content and the URLs are made up, the structure is the one we actually deploy.
A website with four languages and one URL is not four websites. It is one that Google cannot categorize.
The language switcher is the only part a visitor actually sees. Underneath it you need the right URL structure, a separate address for every language, not a parameter after a question mark. Hreflang SEO tells the search engine these are translations of the same page, not duplicate content. Localized meta tags decide how someone sees you in the search results in that country. Localized currency & prices and the date format mean the customer never has to do the conversion. Translated content has to sound natural in the target language, not like a literal translation that turns your bowl into a wash basin in German. How hreflang is set up correctly and where the mistakes usually come from is covered in Google's documentation on localized versions.
What it costs
This is the one service of ours where the price multiplies. Every language version is a separate piece of work: its own URLs, its own meta tags, its own hreflang markup and translated content. You already have Slovak, so you only pay for the ones you add.
SKEN
249 €
249 € × 1 extra language
SKENDE
498 €
249 € × 2 extra languages
SKENDECZ
747 €
249 € × 3 extra languages
The prices apply to a website that already exists. We offer SK, EN, DE, CZ, PL and HU.
What one version includes
What pushes the price up
You get the exact figure once we count the pages that actually get translated. You'll find an overview of all services in our pricing.
A multilingual website from us means a language switcher, a separate URL structure for each language, hreflang markup, localized meta tags, translated content and prices in that market's currency. The price is from 249 € per language version and it is final, we are not VAT registered.
No, and the reason is technical, not the quality of the translation. The widget translates in the visitor's browser, so the search engine still sees only one version of the page, the Slovak one.
So you will not show up in search results in Germany, because no German page exists there. You pay for the translation and gain not a single new visitor from search.
A real language version is a separate page on its own URL, one the search engine indexes and can serve.
One language done properly beats three done in a hurry. Every version is more content to maintain, and when nobody touches it for a year, it shows.
So we ask two things: where you are already getting inquiries you cannot serve, and where you can realistically ship or deliver the service. That gives you the order of priority.
Czech is usually the first choice and usually the right one. The languages are close, but a Czech customer who sees prices in korunas buys more readily.
You do not, and most of the time it does not even make sense. You translate what that market needs in order to decide: the offer, prices, shipping, contact and the reason to pick you.
A blog or articles on local topics can stay in Slovak only. What matters is that the site does not feel half-finished, that a visitor does not hit Slovak text in the middle of a purchase.
We agree on the scope up front so the price matches what you actually need. What a website itself costs is something we break down in the article How much a website costs for a business.
From our work
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